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Scent Marketing for Hotels: Create a Signature Fragrance That Reflects Your Brand
Why Choose a Custom Fragrance for Your Hotel?
Associating an olfactory signature with your hotel or resort allows you to differentiate yourself and provide an additional service synonymous with quality to your customers. A signature scent creates lasting emotional connections with your guests, enhancing brand recall and encouraging repeat visits. Our French-crafted fragrances are specifically designed for luxury hospitality environments, ensuring a refined and memorable sensory experience.
The 3 Key Benefits of Scent Marketing in Hospitality
Benefit from a month without commitment to test the olfactory diffusion at home.
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WELCOME
A hotel olfactory signature provokes positive emotions and reinforce the feeling of comfort and well-being for a long time. The memory of a perfume is in fact 60% accurate more than a year after its first impression.
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BUILD LOYALTY
A hotel room fragrance allows you tocreate an atmosphere in which people want to linger. Thus, visitors stay 20% more time in scented places.
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SELL
To succeed and stand out in hospitality, a personalized customer experience is essential. In 84% of cases, customers want to leave with a product that reminds them of the scent of the hotel where they stayed.
How to Install an Ambient Fragrance Diffuser in a Hotel?
On-site installation by our teams of professionals according to your needs, your budget and your deadlines.
Our fragrance diffusers developed for the hotel industry are a key advantage to improve your guests' experience in your hotel in a healthy way.
Smart scent diffusion systems: sleek compact design, luxury finish, wireless control via Bluetooth and WiFi for seamless automation of your bespoke fragrance.
From 10 to 40m² (100-430 sq ft): Aerom Plug
From 40 to 70m² (430-750 sq ft): Zen Tower
Commercial-grade scent systems for expansive environments: powerful, consistent fragrance distribution with smart Bluetooth/WiFi management, perfectly suited to hotel lobbies, grand entrance halls, and premium retail spaces. Advanced nebulization technology ensures optimal scent coverage up to 500m² without cold spots.
Up to 200m² (2,150 sq ft):
Extra-large spaces:
Dry diffusion technology:
Our Unique Offer to Choose the Right Scent Diffuser
Trial our hotel scenting solutions risk-free for one month. Eco.French.Lab provides turnkey installation in your lobby, corridors and guest rooms, intelligent programming, and personalized adjustments. Evaluate guest feedback before committing.
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YOUR SUPPORT
Our advisors and perfumers assess your needs: perfumes, delivery method, and suitable products.
From order taking to delivery to your premises, we take care of everything and ensure your satisfaction with after-sales service at your service. At each hotel, its solution for diffusing room fragrance.
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YOUR SOLUTION
At the end of the test, we offer you a personalized device and its refined budget integrating :
the choice of perfume,
the olfactory journey,
the choice of professional electric perfume diffusers, the installation,
and the after-sales service dedicated to hotel perfumes offering training of your teams or on-site maintenance.
A hotel scent
that looks like you feel
Creating bespoke hotel fragrances: the heart of Eco.French.Lab's craft. Every collaboration begins with conversation—exploring your vision, understanding your guests' expectations, discovering your property's soul. This dialogue shapes a signature scent that tells your unique story.
Our perfumers, trained at France's most prestigious fragrance houses like Givaudan, Mane, Firmenich, and Robertet begin every hotel project with complete immersion in your world: architectural aesthetics, brand DNA, guest demographics, core values, and luxury positioning.
This comprehensive discovery process enables us to compose a bespoke ambient fragrance that becomes your property's unmistakable olfactory signature.
Each creation is then tested in your actual lobby, corridors, and guest rooms to ensure seamless diffusion and perfect resonance with your ambiance.
Once validated, we provide complete documentation including IFRA certification, safety data sheets, and fragrance preservation guidelines for lasting excellence.
How to create a memorable Olfactory Signature for your hotel ?
Fragrances create enduring emotional memories.
Our perfumers craft unique scent identities that distinguish your property and elevate quality perception.
Research shows guests remember scents with 65% accuracy after one year, versus 50% for visual memories after only three months (Rockefeller University).
Your signature scent becomes the most powerful reminder of their stay.
This exceptional olfactory recall drives guest loyalty and transforms visitors into brand ambassadors.
How to develop a collection of scented derivative products in your image?
Beyond scent diffusion, we develop comprehensive product collections that extend your signature fragrance and drive boutique sales: personalized scented candles, ambient room sprays and mists, linen and pillow sprays, refillable eco-amenities (liquid soaps, body washes, shampoos), decorative reed diffusers.
Four- and five-star hotel clients consistently report that signature candles are among their top-selling boutique items: luxury properties average 150-200 candle sales monthly, converting the sensory experience into measurable revenue while strengthening brand memory long after checkout.
Guests frequently share that lighting their hotel candle at home instantly transports them back to their stay—recreating cherished memories and reinforcing their emotional connection to your property, naturally driving repeat bookings and referrals.
Every product meets the same exacting standards as your ambient fragrance: natural French-made formulations, branded packaging tailored to your aesthetic, artisanal small-batch production ensuring optimal freshness.
OUR PRESTIGIOUS HOTEL PARTNERS
EcoFrenchLab partners with France and Europe's finest hotels to create their distinctive olfactory identities.
Our 4* and 5* partners have chosen our Grasse expertise to offer their guests a unique and memorable sensory experience.
From Parisian palaces to Provençal boutique hotels, we craft bespoke olfactory signatures that reflect each property's soul: Mediterranean freshness, Alpine fireside warmth, contemporary elegance, timeless luxury, or bucolic charm.
Our hotel partners benefit from:
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An exclusive olfactory signature created in Grasse
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Connected designer diffusers (Bluetooth/WiFi) for all spaces
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Personalized boutique collections (candles, sprays, amenities)
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Complete support: installation, training, maintenance
Join the establishments that have made scent a cornerstone of their hospitality excellence.
Hôtel Monsieur George (Paris) | Hôtel Hana (Paris) | Monsieur Aristide (Paris) | Les Demeures de Varennes | Hôtel St-Georges (Megève) | La Folie Barbizon | Cap d'Antibes Beach Club | Monsieur Cadet (Paris) | Hôtel Bambou | Hôtel des Académies et des Arts (Paris) | Le Domaine de Liziec ...
Easy programming
On-site maintenance service
Eco-responsible solutions
Customer satisfaction
In france
and in the world
EcoFrenchLab partners with hotels in Paris and across France and Europe to create signature scents and implement professional ambient fragrance diffusion.
Versailles
Nice
Megève
Nantes
Marseille
Saint-Tropez
Courchevel
Brittany
Aix-en-Provence
Cap Ferret
Lyon
Cannes Côte d'Azur
Paris
Toulouse
Corsica
Biarritz
