Now that the warmer, sunnier months of spring have set in, your winter scent may now feel heady and too warm. Do not panic! Whether you are a woman or a man or looking for a home fragrance, by following these six essential tips, you can find your ideal perfume.
1-SAY GOODBYE TO WINTER
Winter is the perfect time to wear enveloping, warm, oriental fragrances. Our body temperature drops and we produce less sebum, so our body has to work harder to wear a fragrance. Lighter scents can feel muffled and underwhelming, which is why we tend to lean towards stronger scents.
2-SPRING RENEWAL
Spring brings sunshine and warmth. Body temperature rises and skin moisture improves. Suddenly the winter scents become even stronger, projecting further and evaporating faster. For these reasons, we are moving more towards a lighter scent that leaves you smelling fresh and airy, less heady or spicy.
3-KNOW YOUR NOTES
Understanding fragrance notes will help you make the right choice. Each perfume is composed of three classes of olfactory notes. The scent you first smell comes from the top notes. Once these notes have evaporated, you smell the middle notes and then the base notes which are the ones that linger; This is the densest and most intense part of the olfactory pyramid. They are also called "signature notes", because they are the ones that give the perfume its soul. 4-CLASSIC SPRING NOTES
Les senteurs printanières sont des senteurs vertes. On associe fraîcheur, bonheur et floraison à cette période de l'année. Les notes printanières classiques incluent la bergamote, le citron et la mandarine et des notes florales romantiques comme l'iris, le jasmin et la rose.
5-RÉVEILLER LES SENS
April is the perfect time to indulge your olfactory urges with an uplifting scent. Temperatures are rising and so is your mood. Choose a scent that reflects the floral and fruity qualities of spring as well as your new energy and state of mind. Think soft and floral if you are a woman, lemony and fresh if you are a man and for your olfactory identity, olfactory branding or sensory marketing to perfume your offices, your hotel or shops, we reinforce an optimistic facet of your signature perfume that will come refresh and energize your places by strengthening the emotional link and your consumers and/or customers.
6-CONSIDER YOUR ENVIRONMENT
Even though spring scents tend to be lighter, your environment, diet, and even the weather can impact how your scent feels, which can also vary by skin tone. For home fragrance, the environment plays a key role. As soon as a company or a brand engages the olfactory senses of its customers by offering a sensory experience in line with its identity, the home fragrance will have a stronger impact in terms of emotion, evaluation, desire to return to a store and improve the perception of the place.
Anne-Marie Spencer