Read the article in French :post/les-parfums-d-h%C3%B4tels-sentent-si-bon
Admit it, you've ever walked into a hotel and been immediately charmed by its unique smell. It is not a coincidence ! Hotels diffuse specific scents to create a relaxing and welcoming ambiance for their guests. And believe me, it works!
The power of ambiant fragrance in hotels.
It is directly linked to our limbic system, which is responsible for our emotions and memories. So a scent can make us feel a range of emotions, from relaxation to nostalgia.
Hotels have understood this and use scent to create a unique experience for their guests. A pleasant scent can make a stay more relaxing and memorable. It can also help build customer loyalty, as people are more likely to return to a place where they feel good.
So how do hotels diffuse their scent?
There are several methods. The most common is the use of electric diffusers for hotel fragrances. These diffusers can be placed in the hall, corridors and bedrooms.
Hotels can also use scented candles, room sprays or even scented welcome products.
What types of scents do hotels use?
The choice of perfume is important. It must be in line with the hotel's brand image and the experience it wishes to offer its customers.
It is also important to choose a scent that is not too overpowering or overpowering. The scent should be pleasant and subtle, so that it does not overwhelm customers.
Embark on an olfactory journey around the world and discover the emblematic scents of some renowned hotels:
Le Bristol Paris: A floral and powdery fragrance, with notes of rose, jasmine and iris, evoking French elegance and sophistication.
The Peninsula Hong Kong: A fresh and citrusy scent, with notes of bergamot, lime and green tea, for a relaxing and soothing ambiance.
The Burj Khalifa Dubai: An oriental and spicy fragrance, with notes of oud, saffron and sandalwood, for a luxurious and exotic experience.
The Ritz-Carlton New York: A classic and refined fragrance, with notes of rose, lily of the valley and white musk, for an elegant and timeless ambiance.
Hotel Sacher Wien: A gourmet and chocolatey fragrance, like the famous Sachertorte, for an authentic Viennese experience.
These examples are just a few illustrations of the diversity of perfumes used in the hotel industry. Each hotel chooses its scent carefully to create a unique and memorable atmosphere for its guests.
So, the next time you enter a hotel, take the time to breathe deeply and appreciate its unique scent. Let yourself be transported by this olfactory experience and discover the history and soul of this establishment.
For further
EcoFrenchLab website : https://www.ecofrenchlab.com/en/marketing-olfactif-hotels
Anne-Marie Spencer