Our olfactory blog 

Scent marketing for businesses means diffusing a fragrance chosen or created for a professional space to serve a clear goal: welcoming people, reassuring them, making a brand recognisable, creating calm or simply avoiding a bad impression.

Summer changes everything: our habits, our mood, and the way we consume. While brands have largely adapted their window displays and seasonal offers, one powerful lever remains surprisingly underused: scent marketing.

Jaeger-LeCoultre: scented mocktails! Verbena, juniper berries, geranium hydrosol, cold-infused apple juice, saffron-infused honey, thyme from the Vallée de Joux... so many scents and flavors to make Sun Infinity, Moon Exilir, Cosmo Blues, Valley of Wonders, Sweet Ruby...